SEARCH ENGINE OPTIMIZATION
ON-PAGE, TECHNICAL, & LOCAL SEO
Search engine optimization (SEO) is an integral part of our content marketing services. Our SEO services range from audits to launch to exploration. We emphasize on-page, technical, and local SEO techniques that give your content strategy a chance to succeed.
SEO Launch
3-month project for WordPress sites
Setup for 1 business location
Monitoring, reporting, recommendations each month
- Google Analytics
- Google Search Console
- Google My Business
- SEMrush position tracking
- Heat mapper on key pages
- Baseline snapshot before any changes are made
- Month 1: on-page optimization and internal linking
– URL, title, description, headings, text, alt tags - Month 2: two new pages of content, depending on structure
- Month 3: two more new pages of content
SEO Explorer
After completion of SEO Launch
Monthly retainer + On-demand services
- Minor adjustments
- Monitoring and reporting
- Monthly recommendations
Scale SEO with more:
Content pages, Google My Business locations, SEMrush tracking locations, heat mapped pages
SEO Audit
Ranking and technical SEO factors
- Website Speed & Health Analysis
- Site Structure & Usability Analysis
- Keyword Research & Competitive Ranking
- Page Level Analysis
- Home page
- 2nd level pages
- Key landing pages
- Content Strategy Recommendations
- Content Pillars
- Head terms
- Core topics
- Subtopics
- Ride-retain-revise-retire (4R) highlights
- Content Pillars